SurveyMonkey pricing
SurveyMonkey pricing is listed for its Individual plans, Standard, Advantage and Premier, and for Team plans, which need at least 3 users; Enterprise, for 5 or more, is sold through a demo. Capterra lists Team Advantage at $30 and Team Premier at $92 per user a month.
SurveyMonkey's plans
As SurveyMonkey's own pricing page lists them.
| SurveyMonkey | |
|---|---|
| Pricing model | Published Individual and Team plans; Enterprise via demo |
| Public prices by plan | Yes |
| What each plan includes | Yes |
| Free trial / free tier | Yes |
| Min contract / contact-sales | Team plans min. 3 users; Enterprise via demo, 5+ users |
| Recruitment / sample cost | Not checked |
| Third-party reported prices | Capterra: Team Advantage $30, Team Premier $92/user/mo |
| Enterprise deal / project price | Not checked |
What the price leaves out
The response allowance is shared. A Team plan includes 50,000 or 100,000 responses a year, depending on the plan, and SurveyMonkey counts the responses to every survey, from every user on the team, against that one pool, then charges for each response past it. For a CX team running a relationship survey beside a post-support survey, a strong month on one uses room the other was counting on, so the extra-response charge is the line to watch. The free Basic plan covers one user and 10 questions per survey.
Capterra's figures are per user, so each person given access adds to a Team plan's cost. Analyze with AI, SurveyMonkey's chat-based way of questioning results, starts at the Advantage tier, so a team that wants it prices from Advantage up. Surveys go out by email invitation, web link or any of 200+ integrations, Salesforce, HubSpot and Slack among them, and results export to PDF, PPT, XLS, CSV and SPSS, so colleagues without a seat can read them in those files.
White label branding and advanced logic, beyond the skip logic SurveyMonkey offers elsewhere, come with Premier, a listed plan. For a health insurer's research team, HIPAA-compliant features are an add-on, available only to Enterprise customers, and a BAA can be signed to use them, so they arrive as a line on an Enterprise quote rather than inside any listed plan. The same demo-led plan is where a data center in the US, Canada or the EU and private API apps are offered.
Sample is priced per response. SurveyMonkey Audience reaches more than 335 million people in 130+ countries, with 200+ targeting options such as job function and custom screening questions, and its responses start at $1 each. SurveyMonkey's Team pricing notes that Audience responses are sold separately, so a brand team fielding a study to a bought audience budgets them apart from the plan's yearly allowance. They are sold for a team's own SurveyMonkey surveys, so the questionnaire is written in the plan before any sample is bought for it.